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Outsourcing trends according to Google

In Risk on May 12, 2006 by hudgeon Tagged: ,

Google now allows you to compare the frequency of multiple search terms. Here's the result for Outsourcing and Vendor Management .

Outsourcing and Vendor Management

The top line (red) shows the frequency of searches for "outsourcing" and the bottom line (blue) shows the frequency of searches for "vendor management". Two questions arise from this: 1) Why has the frequency of "outsourcing" searches halved from its peak in April 2004 and 2) why did I call my blog "Vendor Management" when no one searches for the term?

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2 Comments

2 Responses to “Outsourcing trends according to Google”

  1. Procurement Central » Blog Archive » Just For Laughs on Tim and Jason’s Phrase-War May 16, 2006 at 1:13 am

    [...] Now, thanks to Doug Hudgeon, I've learned of a handy tool for gathering some basic intelligence on "popularity" of terms – Google Trends. So, here's the data: [...]

  2. Outsourcing trends according to Google - New tool « Vendor Management August 7, 2008 at 9:34 pm

    [...] 7, 2008 A couple of years ago, I posted on Google outsourcing trends. Dave Stephens then used the tool to weigh-in on a spend terminology bun-fight between the two [...]

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